Stage 1 Essay Example | Topics and Well Written Essays - 1500 words

Stage 1 - Essay ExampleIt is from this perspective that adolescent girls turn an important subject of discussion due to the fact that adolescent girls have been found to be easily influenced by socialization, social influences, peer pressure, and social acceptability (Koplan, Liverman and Kraak, 2005). In effect, adolescent girls argon more likely to make purchases of particularly food and nutrition products not necessarily because of the personal experience or culture they have with the food, cosmetic or drug but because of the influences they receive from peers to purchase. It has even been established in inquiry that due to the physical and biological changes that these girls experience at adolescence, they become more concerned about their bodies at teen ages and thus look for every means possible to appear as they find amiable in their own eyes (Lackey and Kaczynski, 2009). Because of some of the key variables discussed about teen girls and for that matter female adolescents on their physical and biological changes and the quest for close to of them to progress to a perceived perfect body appearance, this group has often become the target group for most advertisers in the food and nutrition industry. Due to the lively delight from the girls themselves, the advertisers often portray their food, cosmetic and drugs to have the potential of making these girls achieve the perfect bodies that they require or desire for themselves. As reflected in the siemens research question that seeks to answer the question of ways that advertisements influence the perception of girls on food products and services, Hindin, Contento & Gussow (2004) note that food products and services advertisements do not ceaselessly re chip in the holistic truth about what they seek to portray. Rather, they target the intuitions of their audience such that what only things that when audience hear that will draw them to making purchases are represented in advertisements. This means tha t the case is not always holistic or true in what the girls are told in advertisements. Where there is lack of holistic presentation of information, the advertisers have been accused of keeping key information on products that has to do with side effects and risk effects of their food, cosmetic and drugs (Luder, Melnik and DiMaio, 2008). Based on the review above, the second research question will be particularly important in answering because it will open the understanding of girls on the project for advertisements and the need for more holistic approach to be taken towards the making of purchases rather than basing sorely on what is presented in advertisements. Once this is done, the aim for the first research question will be achieved because girls are going to be offered more and more options and bases for taking decisions on purchases. Where the accusation is also with false advertisement, the reports have been that what advertisements present is not what the products or servi ces can really offer. In some other cases, advertisers have resorted to over emphasis of the true potency of what products and services being advertised can do, thereby portraying perfect body images that are not really as they are in the real world. But most of these girls take